Takumi
Omnichannel concept
About
Takumi is a direct-to-consumers omnichannel retail format that connects Japanese manufacturers directly with Western consumers. I helped a collective of leading retail entrepreneurs translate a rough business idea into an elaborate international omnichannel retail concept. My work consisted of elaborating business strategy, delivering concept presentations and concept films (making the concept and strategy tangible).
Key Accomplishments
These presentations and video’s resulted in a commitment from several leading international Japanese brands and an investment of €9.6 million by an undisclosed investment fund.
Role
Business design
strategy
Concept
Motion design
Stills concept film